Dental Practice Partners
Free Tool

New Patient
ROI Calculator

Enter your practice numbers below and instantly see the lifetime value of each new patient — and exactly what you can afford to spend to acquire them.

Your Practice Numbers

Patient Value

Average production per visitTypical hygiene + restorative mix
$350
$100$1,500
Visits per year per patient
2x
1x6x
Average patient lifespanHow many years a patient stays active
7 yrs
1 yr20 yrs
Referrals per patientAverage new patients referred over their lifetime
1.2
05

Practice Economics

Case acceptance rate% of diagnosed treatment patients accept
65%
20%100%
Overhead rateTotal practice overhead as % of collections
65%
40%85%

Marketing Investment

Acquisition cost per new patientTotal marketing spend ÷ new patients acquired
$200
$0$1,000

Return on Investment

+1126%

per new patient acquired

Value Breakdown

Annual revenue per patient

$700

Direct lifetime revenue

$4,900

Referral lifetime value

$5,880

Total lifetime revenue

$10,780

Net lifetime profit

$3,773

Adjusted lifetime value

After case acceptance rate

$2,452

Break-even insight

At your current overhead rate, a new patient covers their acquisition cost after 1 visit.

Want to improve these numbers?

Our consultants help practices increase case acceptance, reduce overhead, and acquire patients more efficiently.

Schedule a Discovery Call

This calculator provides estimates based on the inputs you provide. Results are for illustrative purposes only and do not constitute financial advice. Actual results will vary based on your specific practice, market, and patient mix.

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Download the PDF version to share with your team or use offline.

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